Case Study - Engineering Success in Wine E-Commerce

Two Bit Solutions' technical leadership was pivotal in streamlining VineSpring's operations, enhancing their market offering, and ultimately setting the stage for a successful acquisition.

Client
Vinespring
Industry
Wine & Spirits
Year
Services
Development, Technical Leadership, Quality Assurance, Systems Architecture, Technology Strategy, Solutions Engineering

Overview

VineSpring specializes in providing subscription and e-commerce solutions for the wine industry, aiming to transform one-time buyers into loyal, repeat customers. After relying on an offshore development team, VineSpring was in need of expert technical leadership and enlisted Two Bit Solutions to spearhead their development efforts. Under our guidance, we drove feature development, streamlined sprint processes for the offshore team, and aggressively addressed technical debt. Our strategic technical oversight enabled VineSpring to sharpen its competitive edge, culminating in a successful acquisition by a market competitor.


Challenge

VineSpring was facing challenges with the velocity, quality, and management of their largely offshore development team. As the company strived to innovate, these issues started to introduce significant risk to their product roadmap. With the list of bugs compounding and an urgent need to optimize their existing infrastructure and tooling, the team at VineSpring required a turnkey solution that could resolve chronic issues and restore their vision for innovation and growth.

Options

  • In-House Team Expansion: Expanding the in-house development team, which would increase direct control over projects but also significantly raise operational costs.
  • Strategic Partnership: Collaborating with a seasoned tech partner that could offer strategic leadership and efficient team management to rejuvenate their development efforts.

Solution

Recognizing the need for decisive action, VineSpring partnered with Two Bit Solutions to right the ship. With expertise in technical leadership and a proven track record of accelerating development processes, Two Bit Solutions quickly set about enhancing the performance of VineSpring's existing team. The results were immediate: sprint velocity accelerated, new feature development resumed, and technical debt was systematically reduced. Encouraged by the quick progress, VineSpring expanded their collaboration with Two Bit Solutions, adding a seasoned full-stack developer, a Senior Solutions Engineer, and a Quality Assurance specialist round out the team.

Results

Working with Two Bit Solutions, VineSpring saw quick and effective changes. Our team's efforts halved the CI/CD pipeline's execution time, leading to lower costs and faster updates. We revamped the Stripe integration to be more reliable and automated, a significant win for daily operations. By implementing highly requested features and modernizing the POS system, we ensured VineSpring remained in compliance with rapidly changing regulatory requirements with regards to shipping and collecting payment for wine and other craft beverages

These improvements, alongside a boost in test coverage, played a role in making VineSpring a more attractive acquisition target. Following VineSpring's successful acquisition by Commerce7, Two Bit Solutions was instrumental in the transition, assisting with customer, order, and inventory migrations, as well as providing infrastructure and general IT support.


What we did

  • Product Development
  • Roadmapping
  • Iterative Development
  • Automated Deployments
  • Quality Assurance
  • Technology Strategy
  • Solutions Engineering

Tech Stack

  • React
  • Serverless
  • Microservices
  • DynamoDB
  • AWS
  • Stripe
  • Square
  • Wordpress Integrations
  • ShipCompliant

We brought Two Bit Solutions in to drive development forward with us and the experience was great. They were a natural extension of our team and often went above and beyond to rapidly deliver the best product outcome without sacrificing quality. They are also just a great group of humans; I’d happily work with them again!

Kent Nowlin
General Manager

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    Reach out to us at: hello@twobit.solutions

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    Brooklyn, NY, USA